Reaching Thousands of Local Parents Every Week!
Southern Dutchess Macaroni KID is a community-focused, hyper-local media outlet that provides information on local family activities and resources. We are THE go-to resource for local families who are looking for information to entertain, educate, care, and provide for their children.
Our weekly newsletters are emailed every week to over 3,500 self-subscribed local families and our website receives 5,000+ views monthly. One of our key missions is to help families make memories while connecting them with local businesses and resources.
Marketing your business with Macaroni KID
is affordable, local, effective, and unique.
AFFORDABLE
Our Ad Packages are comprehensive and include website ads, articles, event listings, social media, and eblasts (optional) at a very reasonable monthly cost. We offer significant discounts for 6 and 12-month campaigns.
Not ready for a comprehensive campaign? Our Guides & Directories are our most affordable option.
LOCAL
We are focused on the communities where your customers live, play, and work. We are deeply connected and committed to local families and businesses and seek to connect the two however possible.
EFFECTIVE
We are 100% online, where parents and consumers are. We can change your ad at a moment's notice and provide data on which ads and online marketing strategies work best.
UNIQUE
We are the only parent-focused media outlet exclusively for the Southern Dutchess area and will reliably connect your business with local families. See what we can do for you!
Marketing Packages
We offer multiple options for advertising in either 3, 6, and 12-month terms. Whenever possible, we recommend a 12-month campaign because it provides a consistent connection with our readers via social media, newsletter, direct email, and the greatest discounts. Let's customize a package that best fits your goals and needs!
Package options may include:
- Website ad, either Sidebar (300 x 250 pixels) or Banner (728 x 90). Ad artwork can be changed as often as needed. Ad can be one static image or rotating images (gif). We can even create the ad for you!
- Unlimited event calendar listings for your events (one-time events open to the public; we cannot list classes or camps on the event calendar)
- Feature articles (content and photos to be supplied by the advertiser, subject to editing for content and length) published in our weekly newsletter and included on our website homepage. Articles published per your schedule; schedule an article every 6 weeks for consistency or spread your time-sensitive message with several articles over a 1-2 month period.
- Dedicated eblasts to all subscribers focused just on your business and message.
- Business Directory listing
- "Event Spotlights", articles published on the website with detailed information about your upcoming event. Promoted weekly in newsletter and on social media until event date.
Always included, no matter what you choose: Social media promotion (frequency dependent on needs and budget), over 15+ years of marketing experience for support and guidance along the way!
Guide Sponsorships
We also publish numerous guides and directories throughout the year, and this list is always growing! – Our most inexpensive option!
- After-School Activities Guide, featuring local art, dance, music, martial arts, sports, tutoring, STEM, swim, and theater classes for kids (Updated each August)
- New Moms Resource Guide, coming VERY soon! Ultimate list of local resources for new moms including support, tips & tricks, breastfeeding, sleep, postpartum support for mom, support groups, top newborn docs, and where to find free and low-cost baby gear.
- Birthday Party Guide, coming VERY soon! Indoor and outdoor party venues, bakeries and cake decorators, party rentals, and face painting, party entertainment, and supplies!
- Summer Camp Guide, coming February 2025!
- Seasonal Guides including:
- Back to School Guide
- Fall Fun Guide & Guide to local apple & pumpkin picking orchards
- Spring Break Day Trips
- Christmas Tree Farms
- Indoor Play Spots
- Summer Bucket List
- AND MORE!
To discuss your marketing needs and goals, as well as pricing, please reach out to:
Pamela O'Brien
Pamelao@macaronikid.com
845.471.7477
or fill out this contact form and I will reach out to you!